How a programme runs

Wecountbackwardsfromthedate.

A runway with seven checkpoints, three gates that cannot be skipped, and a communication rhythm you can plan your own week around.

The runway

Sevencheckpoints,eachwithsomethingsigned

  1. 10 WKS OUTObjective brief

    Objective locked

    One sentence on what the programme must change, plus the internal approvers who have to agree it. Nothing else starts before this line exists.

  2. 8 WKS OUTSigned brief

    Brief signed

    Audience, agenda skeleton, faculty shortlist, compliance route and budget band — in one document, signed by both sides.

  3. 6 WKS OUTFaculty roster

    Faculty confirmed

    Invitations out, contracts moving, honoraria and transfer-of-value records opened at the moment of agreement.

  4. 3 WKS OUTReview log

    Content in review

    Decks, pre-reads and moderator guides in your reviewers' hands with enough runway for two honest revision rounds.

  5. 1 WK OUTRun-of-show

    Run sheet frozen

    Minute-level schedule, AV plan, contingencies and a named contact per room. Changes after this point are logged, not absorbed.

  6. EVENT DAYLive capture

    Delivered

    We run the room. Your team attends its own programme instead of managing it.

  7. 5 DAYS AFTERInsight report

    Reported

    Meeting report, attendance and spend reconciliation, and the compliance file closed while memories are still accurate.

Gates

Three checks nobody gets to wave through

01

No date without a brief

Venues and faculty are not approached until the objective and budget band are agreed in writing.

02

No content without a reviewer

Every draft leaves with a named reviewer and a return date attached, so nothing waits in an inbox.

03

No spend without a line

If a cost is not on the approved budget grid, it is escalated the same day rather than reconciled later.

Cadence

Youshouldneverhavetoaskwhereitstands

Most delivery anxiety is an information problem, not a capability one. This is the rhythm that removes it.

Weekly status note
Every Thursday, written, five lines maximum
Risk flag
Within 24 hours of it becoming real — never held to a call
Decision requests
Batched, with a recommendation and a deadline
Escalation
Straight to the engagement lead; no account layer in between

Working to a date that is already fixed? Tell us the date and we'll tell you honestly whether the runway still works.

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